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TALKS | UAE DJ Scene in 2021

What's happening

DJS OF 2021

With the soaring hundreds of hotels and thousands of venues, UAE has been always the eye of numerous deejays whether it be to pursue their careers or explore new professions in line with their passion.


Entertainers in the UAE including musicians, deejays, acts, etc. have savored their succulent success in terms of getting gigs, gaining experience and networking. Through the years, the escalating number of events, have been overwhelming giving entertainers opportunities to excel.

Retailers have been able to supply and support musicians throughout the UAE and GCC region with the tools needed to succeed. This includes updating and maintaining their instruments, gears and rigs. 


Some of the leading brands that the clubs and bars have embraced are the Rane DJ, Pioneer DJ and Denon DJ. On the other hand, aspiring and mobile deejays kept their options open to the mentioned brands in addition to the intermediate level  models from Numark DJ, Native Instruments, Hercules DJ, Reloop and Roland.


- THE PUSH -

Although, the music and deejay scene won't be the same again because of the COVID pandemic, there are still so many companies that have diverted their businesses and got successful with it.

One of the agencies that are hiring and supplying musicians in the UAE is Sole Agency. However, since the UAE is not allowing entertainers to perform specifically in Dubai, Adam Long, the CEO of Sole Agency, collaborated with Ana Schofield in starting up another company Original Mix DJs teaching kids between 5 to 18 years of age. Their focus is to bring back the aspirations to become DJs and to prepare our future performers and mould quality unique styles which will touch every venues guests lives with their music and style.


Sole Agency @soleagencydubai with Ana Schofield @anaschofieldxb

Original Mix DJs @originalmixdjs 


This demand creation has also led to rekindling retail business and has given hope that many youngsters with their parents still believe in the deejaying industry and this is something that we can choose as careers in the future or a hobby where we can be creative and different from other kids. Furthermore, it opened up to giving source of income to deejays by hiring them to teach their students.


Melody House's Music Hub

- DJ ARTIST TAKEOVER -

In addition, Melody House and others continuously support the local scene by inviting local deejays to come to our showroom to record and stream live their deejay sets on their social media accounts to help them get promote. It allows deejays to have a performance reference prepared for when entertainment and venues gets back to normal hiring artists again. 


DJ represented: @iamdjmichelle and @iandjshock

FACEBOOK LIVE - CLICK TO WATCH! 

In a nutshell, the music scene has changed in the UAE and all over the world since we got hit by the pandemic. Numerous entertainers lost their jobs, some have diversified to other careers. But no matter what the circumstances we are facing, it is in our blood to endure difficulties, face challenges and move on with the help of the local community as one of our foundations. Melody House is the music hub that supports this cause and supports in anyway we can. 


"They will try to close the door on you, just open it." 

- DJ Khaled 


Writer: Jennifer Hiranandani @djjendxb